GigaOM: “Mango Health, founded by former executives from mobile gaming company ngmoco, is using game mechanics to get people to be more conscientious about managing their health.
Mango Health… believes that by combining game mechanics with an intuitive, fun design and useful features, they can keep patients on track. Since August, the company has been beta testing the app with a small set of users, but on Tuesday it said it had launched in the app store.
The app offers several tools, including a simple way to check for medication interactions and timed reminders to take your meds. The app’s colorful, clean design is more inviting than many health apps on the market. But the real trick to getting people to stay hooked is a reward system. Each day, users have the opportunity to earn 10 points for letting the app know that they took their medication. Over time, those points can be redeemed for perks like Target gift cards and charity donations.”
Details at the Mango Health website are a bit sketchy, and I couldn’t locate a video of the app in action.
Mango Health is available only for the iPhone, which is a bit of a bummer.