mobihealthnews: â€œAccording to a recent report from Ernst & Young, pharmaceutical companies led by Merck and Novartis have increased their investments in mobile phone apps and educational websites by 78 percent. The apps and sites generally aim to encourage patients to take their medications, eat well and exercise more often, according to the report. â€œ â€“ The article goes on to say that of the 97 projects launched by pharma companies that made use of information technology, 41 percent were designed for smartphones. Thatâ€™s no accident people. Smartphones, i.e. mobile computers that can make calls too, are becoming ubiquitous in the U.S. I donâ€™t think the desktop computer is going away any time soon, but computing on the go is certainly getting easier.