PracticeRx by Doctor’s Digest for the iPhone

I saw this application in the new issue of Hospital Pharmacy. PracticeRx is an application from Doctor’s Digest that provides informational practice tips and various alerts on health care related topics

The registration process is quick, easy and requires that you identify your profession and specialty practice area. There are some screen shots below that show the process. I’m not clear why they want to know your specialty area, but assume the application attempts to tailor the information to your area of interest.

I haven’t had a lot of time to explore PracticeRx, but the overall layout is nice and I found some of the small articles interesting. One annoyance is the pop-up screen that appears when you first log in. I understand the need to advertise, but a little more discretion would be appreciated.

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